Certified Professional in Talent Development (CPTD) Practice Exam

What is the first level of Kirkpatrick's 4 Levels of Evaluation?

1. Learning level

2. Behavior level

3. Reaction level

4. Results level

The correct answer is: Reaction level

The first level of Kirkpatrick's 4 Levels of Evaluation is the Reaction level. This level focuses on how participants respond to a training program immediately after its completion. It seeks to assess their satisfaction and engagement, capturing their perceptions of the content, delivery, and overall experience of the training. By evaluating the Reaction level, organizations can understand whether learners found the training valuable and relevant. A positive reaction can indicate that participants are more likely to be motivated to apply what they learned in practice. This initial feedback is critical because it sets the stage for deeper levels of evaluation; if learners do not react positively to the training, it may hinder their learning and performance moving forward. Measurement methods at this level often include surveys, questionnaires, and informal feedback sessions. Understanding this level is essential for ensuring that the subsequent levels of Learning, Behavior, and Results can be effectively achieved.